About Inkwave
What Inkwave does
Inkwave brings together the tools a publication usually stitches together from several services. You write and send with the newsletter editor, publish a branded website with customization and custom domains, and understand your readers with analytics, segmentation and A/B testing.
Growth and monetization
Grow with subscribe forms, pop-ups, a referral program, recommendations and boosts. Earn revenue through paid subscriptions, direct sponsorships and the Inkwave Ad Network.
Who it is for
- Independent writers and journalists starting or growing a newsletter.
- Founders and startups reaching customers directly.
- Publishers, newsrooms and enterprise media teams running publications at scale.
Why one platform
Running a newsletter usually means stitching tools together: one service to write and send, another for the website, separate form builders, a spreadsheet for sponsors, a payments tool for subscriptions and yet another dashboard for analytics. Every extra tool adds a login, a bill and a place where subscriber data can fall out of sync.
Inkwave puts those jobs in one product. The issue you write in the editor is the same one you measure in analytics, promote with growth tools and monetize with sponsorships or a paywall. Because everything shares one subscriber list, a segment you build for a campaign can also drive an automation, and a click you see in a report is filtered by verified clicks before it reaches a sponsor. When you do need to connect other systems, the API and webhooks let data flow out as well as in.
How Inkwave compares
If you are choosing between newsletter platforms, our comparisons set Inkwave side by side with other tools so you can weigh features, growth options and monetization before you switch. The differences that matter most are usually how many separate services you still need, who owns the subscriber list and how revenue tools are included as you grow.
Plans at a glance
- Launch is free for up to 2,500 subscribers, with the newsletter editor, web builder, basic analytics and subscribe forms for a single publication.
- Scale starts at $43 a month for up to 10,000 subscribers and adds audience segmentation, the referral program, A/B testing, custom domains and removed branding.
- Max starts at $96 a month for up to 100,000 subscribers and adds Boosts and Recommendations, advanced automation, unlimited publications, Ad Network access and paid subscriptions.
- Custom pricing is tailored to larger teams, with a dedicated success manager, SSO and SAML, custom contracts, an SLA and security review, plus onboarding and migration.
Full details, including annual billing, are on the pricing page.
How we build
Inkwave is built in small, frequent releases rather than occasional big launches. New features and improvements are recorded in the changelog, so you can see what changed and when. We prioritize the work that removes steps from a publisher's week: fewer tools to connect, fewer exports to reconcile and clearer numbers to act on.
Our principles
- You own your audience: your subscriber list can be exported at any time.
- Transparent pricing — see plans and pricing.
- We ship continuously; follow along in the changelog.
Get in touch
Questions, partnerships or press? Visit our contact page.